Boise commercial real estate pioneer Winston Moore says he learned the commercial real estate business by the seat of his pants and says it seemed that the harder he worked the luckier he got.
When Moore got into the commercial real estate in 1977, the western edge of Boise was Cole Road. To the west lay acres and acres of beet and onion farmland dotted with pheasants. Today, Idaho’s Boise Valley is a top-ranked business mecca, much of which has been developed by Moore in a simple fashion. He buys the land, improves the property, then builds and leases the buildings with an option to purchase. The improvements, depending on need, include such things as sewer and water service, electricity and fiber optics. Moore develops all associated infrastructure, including access and service roads.