Case Construction Equipment is launching a new line of loader-backhoes that the Racine, Wis.-based manufacturer says will boost sales as the economy rebounds. Production of the new line was informed by a strategy of its parent firm, Fiat Group, which places a high priority on client involvement early in the design phase. Photo: Courtesy of Case Construction Equipment Case used Fiat’s product-development process to create a new line of loader-backhoes that has been designed with the customer’s needs in mind. While Case says it always has used customer feedback to guide product development, this higher level of interaction was initiated
The growing need to collect, store and analyze the huge volumes of data collected from infrastructure project stakeholders is generating a new growth area for construction-sector firms, IT vendors and professionals.