Every day and week apparently innovative products and concepts cross our screens. Most of them sink without a trace and some of them deservedly become successes. Others draw research and startup funding better spent elsewhere.
But how can you spot ‘innovations’ which are best avoided when you don’t have depth in a particular field? The following are a series of questions you can ask quickly and easily with the help of Google. Each question represents a potential red flag. The more red flags, the more likely the innovation is actually a dud or worse.