New product announcements: 06/24/2009 Milwaukee’s New High-Tech Tools Will Test Market’s Loyalty With its newly created test and measurement division, Milwaukee Electric Tool Corp. has officially declared war on longtime supplier Fluke Corp. and hopes to grab a significant share of this roughly $1-billion market. It also would enable its parent, Hong Kong-based Techtronic Industries Co. Ltd., to move into an entirely new category. The inaugural line, which launches in August, will test the loyalty of professional builders, electricians, heating-and-cooling technicians and remodelers. Brookfield, Wis.-based Milwaukee has been at it for more than a year with several former managers it recruited
The market is generally healthy and steadily growing, and margins are up for large specialty contractors. Further, advances in design tools and owner demand for collaboration are giving subcontractors a seat at the table early on in projects.